Thursday, 25 June 2026

Bescost Printing Launches An All-In-One Construction and Retail Signage Solutions for PH Developers

 

As infrastructure development and retail expansions surge across the Philippines, managing multiple print vendors for a single project has become a major bottleneck for developers. Recognizing this industry pain point, Bescost Printing has officially positioned itself as the definitive, all-inclusive authority for construction and retail signage, launching comprehensive packages designed to cover every square inch of a project site.

From heavy-duty outdoor site assets to premium indoor mall board-ups for upcoming retail stores, Bescost Printing now provides a single, high-reliability touchpoint for project managers. These all-inclusive packages are strategically priced starting at ₱300K to ₱600K, offering a fully managed, turnkey solution that includes project billboards, fence tarpaulins, and legally compliant safety signage.

Seamless Solutions for Active Job Sites and Retail Spaces

Bescost Printing’s expanded portfolio eliminates the logistical headache of sourcing regulatory signs from one supplier and massive marketing banners from another. The company’s all-inclusive framework is built to service two distinct corporate sectors:

• Industrial & Building Construction: Full-perimeter heavy-duty fence tarpaulins, large-format architectural project billboards, and highly visible, weatherproof safety signage detailing PPE requirements and hazard warnings.

• Commercial Mall Board-Ups: High-resolution, premium indoor temporary walls and "coming soon" hoarding graphics for retail spaces undergoing renovation or preparation inside major shopping centers.

By bridging the gap between rugged, industrial outdoor printing and high-fidelity indoor retail graphics, Bescost ensures brand consistency and structural durability across all applications.

Engineered for Durability and Strict Compliance

Active construction zones present harsh conditions, including heavy dust, rain, and prolonged UV exposure. Bescost Printing addresses these challenges by using premium, industrial-grade substrates and high-quality printing services that ensure exceptionally sharp, clear output for maximum readability. Their outdoor fence tarpaulin is engineered from heavy-duty material with an option to include a durable Sintra backing for added structural rigidity, while their safety signs strictly adhere to national occupational health and safety standards. Furthermore, Bescost Printing utilizes industry-leading Konica Minolta technology for their Digital Laser Printing Services, guaranteeing vibrant colors and crisp details that hold up under close inspection.

"We saw project managers juggling three or four different print suppliers just to get a single site ready," said Dhony San Pedro, Sales Executive at Bescost Printing. "Our goal is to be the ultimate, all-inclusive partner. Whether a developer is breaking ground on a new high-rise in Quezon City or a multinational brand is boarding up a new flagship store inside a premium mall, we deliver everything. One package, one price, zero headaches."

Tiered Packages Designed for Seamless Procurement

To simplify budgeting and procurement, Bescost Printing’s all-inclusive packages are structured between ₱300K and ₱600K. This transparent pricing model ensures that developers, general contractors, and retail project managers can lock in their entire print infrastructure—including site surveys, fabrication, delivery, and professional installation—well ahead of project deadlines.

With rapid turnaround times optimized to meet strict construction schedules and mall opening dates, Bescost Printing reinforces its reputation as an authoritative partner in the Philippine building and retail sectors.

About Bescost Printing

Bescost Printing is the Philippines' premier large-format printing and signage company, known for its world-class output and people-first work culture. Based in Quezon City, Bescost serves businesses nationwide with store dress-up solutions, exterior signage, large-format printing, and full installation services. Bescost Printing does not just print — they transform businesses and build stories worth telling.

Color Your World Foundation Brings Light of Hope to Quake-Struck Communities in GenSan, Sarangani

 

Moving beyond immediate shelter and relief support, Color Your World Foundation, the corporate social responsibility arm of Casino Plus, has deployed hundreds of solar-powered utility lamps and fans across General Santos City and Sarangani Province to provide a source of light and temporary power source to displaced families affected by the magnitude-7.8 Mindanao quake. 

Casino Plus’ “Color Champions” delivered these solar-powered units across Purok 20 in Barangay Lagao, General Santos City, and the hardest-hit barangays in Sarangani province – New Aklan in the municipality of Glan and Sapu Masla in the municipality of Malapatan. 

This is on top of the temporary shelter support through the provision of livable tents, around 2,000 gallons of water, hygiene and medical supplies, and clothing to the affected communities as part of “Project Bigkis,” the foundation’s disaster response pillar. 

With local power supply disrupted in some areas and many residents still staying in open spaces due to continuing aftershocks, the portable solar lights provide practical support for families and community leaders managing evacuation sites at night.

Importante sa amin ang solar lamp lalo na sa akin may dalawa akong babies. Nagagamit ko talaga kasi mainit, tapos ‘yung ilaw, kapag gabi, nagagamit din nila. Casino Plus ang unang nagbigay ng ganitong lamp,” said Princess Albotra, who is also staying in the foundation’s tent village in Purok 20. “Ako mismo nagagamit ko rin ‘yung mga [health] kits para sa hygiene ko bilang babae. Mahirap [bumili], wala kaming pera, income.” 

Jovita, a 53-year-old evacuee in Barangay New Aklan in Glan, Sarangani province, expressed her gratitude to Color Your World Foundation for the solar lamps as power restoration in their village is still underway.

“May ilaw na kami. May mga apo ako na [maliliwanagan] sa gabi. Malaking tulong sa amin itong solar at fan. Mainit din kasi,” she said.

The multi-functional solar lamps are intended to help families move safely around evacuation areas, manage basic household tasks, support personal hygiene routines, and care for children, elderly residents, and other vulnerable members of the community during evening hours.

“Light restores more than visibility — it restores hope. In communities where power infrastructure has been damaged or destroyed, solar-powered lamps provide a safe, sustainable source of light that keeps families secure through the night,” said Michael Angelo Horfilla, Casino Plus Director for Corporate Social Responsibility.

Continued coordination between public and private sector partners is essential to ensure that critical relief items are delivered safely and systematically to families most affected by the disaster.

Through Color Your World’s Project Bigkis, the company would continue to provide practical support to displaced communities as relief needs shift from immediate survival to sanitation, safety, mobility, and basic household stability.

About IGO Digital High Technology, Inc.

Casino Plus is a trusted online casino platform in the Philippines, duly licensed and regulated by the PAGCOR. The company is committed to providing a secure, fair, and engaging digital entertainment experience, guided by the principles of responsible gaming and player protection. With its continuous expansion, Casino Plus is now regarded as one of the country’s leading online casino platforms, combining entertainment excellence with meaningful corporate social responsibility initiatives. 

About Color Your World Foundation Inc.

Color Your World Foundation, Inc. is the corporate social responsibility arm of Casino Plus and Stotsenberg Leisure Park and Hotel Corporation. Through programs anchored on its four core pillars—Disaster Preparedness and Resilience; Education & Livelihood Access; Community Support for Health, Culture and Environment; and Responsible Gaming Research & Education—the Foundation is committed to creating more ‘makulay’ (colorful) lives, reflecting its philosophy: where play creates color and color creates good.

Color Your World Foundation partners with public and private sector stakeholders to deliver sustainable initiatives that uplift lives, empower communities, and contribute to nation-building.


Wednesday, 24 June 2026

Exclusive Offers and Signature Events Rolled Out – Sanya Takes Multi‑Pronged Approach to Boost Graduate Travel Market

 


With the smooth conclusion of Gaokao (the national college entrance examination), graduation trips have quickly become a new bright spot in the cultural and tourism market. As one of China’s leading coastal leisure destinations, Sanya is leveraging its natural resources and aligning with the consumption preferences of young travellers. Sanya has introduced a range of new cultural and tourism products, sports events and special benefits targeted at fresh graduates, while enriching its summer tourism offerings to capture both the graduation travel season and the peak summer holiday market.

This graduation season, Sanya is rolling out new products focused on three areas: marine leisure, cultural study tours and  intangible cultural heritage experiences. In the marine leisure sector, offshore recreational activities have been continuously upgraded. Wuzhizhou Island has launched a brand-new flight inflatable boat experience, combining aerial sightseeing with sea travel to further enhance coastal sports.

In the cultural study tour sector, Sanya has tapped into its distinctive local resources such as Sanya Yazhou Bay Science and Technology City and the Nanfan industry. The Yazhou “Nanfan + Deep-Sea” study tour route has been created, integrating scientific research and popular science, coastal scenery and regional folk customs to meet the demand for deeper travel experiences among young people. Meanwhile, Sanya continues to bring intangible cultural heritage to life through regular interactive activities such as coconut shell carving workshops and Li & Miao traditional craft classes. These efforts take traditional culture out of exhibition halls and embed it into real travel scenarios, enriching the cultural dimension of tourism.

Large-scale events are also plentiful. From 18 to 20 June 2026, the China U18 Women National Team Basketball Friendly Series (International Basketball Tournament) will take place, with young athletes from four countries competing on the same stage, igniting the atmosphere of sports tourism. The Formula E Sanya returns on 20 June 2026, featuring a coastal circuit, a trendy market and guest interactions, creating an urban event that combines speed and trend. From 24 to 28 June 2026, the China Family Sailing Regatta Sanya leg will set sail, offering visitors an immersive experience on the water. The performing arts market is also a highlight, with a concert by singer Chen Chusheng on 25 July 2026 in Sanya, where coconut breezes accompany a memory-filled “graduation soundtrack” tailored for graduates.

In addition, Sanya is launching special offers for the graduating class of 2026. Major scenic spots across Sanya will roll out a wide range of promotions, featuring generous benefits, broad coverage and a long validity period. Different attractions will offer varied discount schemes tailored to their unique characteristics, catering to both solo travellers and group trips. Beyond scenic-spot discounts, the Sanya Tourism Board has launched a dedicated hotel lucky-draw campaign for graduates. Candidates whose exam registration numbers contain consecutive digits “18” can enter a draw for free room vouchers. Various cultural, sports and leisure venues will also offer exclusive discounts, delivering tangible benefits to cultural and tourism consumers.

Moving forward, Sanya will seize the opportunities presented by both the graduation and summer travel seasons. The city will continue to attract visitors through product innovation, stimulate consumption with favourable policies, and enhance its reputation through high-quality services.

Issued by Sanya Tourism Board

Why Good Businesses Stay Invisible (And the Framework That Changes Everything)

 

The Real Reason Good Businesses Go Unnoticed Most businesses that struggle to grow are not struggling because their work is poor. They are struggling because the market cannot see them clearly. The right clients cannot find them. Those who do find them do not fully understand what they offer. And even when they understand, they do not yet trust enough to reach out. This is a visibility and positioning problem. Not a product problem. Not a pricing problem. And certainly not a social media problem. Yet most businesses respond to slow growth by doing more of the same things that are not working. More posts. More ads. A new website. A new logo. None of it works if the foundation is unclear.

The Real Reason Good Businesses Go Unnoticed

Most businesses that struggle to grow are not struggling because their work is poor.

They are struggling because the market cannot see them clearly.

The right clients cannot find them. Those who do find them do not fully understand what they offer. And even when they understand, they do not yet trust enough to reach out.

This is a visibility and positioning problem. Not a product problem. Not a pricing problem. And certainly not a social media problem.

Yet most businesses respond to slow growth by doing more of the same things that are not working. More posts. More ads. A new website. A new logo.

None of it works if the foundation is unclear.

Why Tactics Without Strategy Always Fail

There is a pattern that appears across industries, business sizes, and markets.

A business invests in a new website. The site looks great but inquiries do not increase. They hire a social media manager. Followers grow but leads do not. They run paid ads. Clicks come in but conversions do not.

The problem is not the website, the social media, or the ads.

The problem is that the strategy underneath all of it was never defined.

Without clear market positioning, a website is just an expensive brochure. Without a messaging framework, social media is just noise. Without brand authority, paid ads attract clicks from the wrong audience.

Strategy must come before execution. Every time.

The New Visibility Challenge: AI Search

Something significant has changed in how businesses get discovered.

More and more customers, clients, and decision makers are no longer typing queries into Google. They are asking ChatGPT, Gemini, Perplexity, and other AI tools to recommend businesses, explain industries, and compare providers.

The businesses that appear in AI-generated answers are not always the biggest companies. They are the businesses with the strongest authority signals across the web.

Authority signals include:

Consistent brand mentions across multiple platforms and publications

Thought leadership articles and educational content that AI tools can reference

Media placements and press coverage that create credible backlinks

A clear, well-structured website that communicates expertise to both humans and algorithms

Reviews, testimonials, and third-party validation

Active and consistent presence on professional platforms like LinkedIn

Traditional SEO alone is no longer enough. Businesses that want to remain visible in the next three to five years need to build authority across multiple channels, not just optimize a website.

This is a strategic challenge. And it starts with the same foundation that every visibility problem starts with: brand clarity and positioning.

The Big Impact Visibility Framework

Six areas that every business must align to become visible, trusted, and chosen.

After working with businesses across education, solar energy, financial services, ESG, and digital platforms, a consistent pattern emerged.

Businesses that successfully grow their visibility and attract the right clients are not doing one thing better. They are doing six things in alignment.

Area 1: Research and Market Positioning

Visibility begins with understanding. Before any brand work, any content, or any campaign, a business needs to know precisely who it is trying to reach, what those people value, and where the opportunity in the market actually lies. Without this foundation, everything else is guesswork.

Area 2: Brand Strategy and Concept Development

Brand strategy is the decision about what a business stands for, who it serves, and how it wants to be perceived. It is the answer to: why should someone choose this business over every alternative? When this answer is clear, every other business decision becomes easier.

Area 3: Visual Identity and Design System

A visual identity is not decoration. It is communication. The logo, the colors, the typography, and the design system all send signals about the quality, values, and character of a business before a single word is read. Inconsistent or unclear visual identity creates distrust, even when the actual product or service is excellent.

Area 4: Overall Marketing and Content Strategy

A marketing strategy connects the brand to the market. It defines the channels, the messages, the content types, and the timing that will move an audience from awareness to inquiry. Without it, marketing activity is just activity. With it, every peso spent on marketing works harder.

Area 5: Social Media, SEO, and Digital Visibility

Being visible where your audience is looking matters. This includes search engines, social platforms, professional networks, and increasingly, AI-powered discovery tools. Visibility in these channels is not achieved by posting frequently. It is achieved by creating content with authority, consistency, and strategic intent.

Area 6: Media Visibility and Strategic PR

Media placements, thought leadership articles, and press coverage do three things simultaneously. They build credibility with human audiences. They create backlinks that improve search engine rankings. And they generate authority signals that AI tools use when recommending businesses. A business that appears in trusted media outlets is a business that the market begins to trust.

The Framework in Practice

Three businesses that applied this thinking and changed how their market sees them.

LisaTech Philippines

LisaTech arrived as a technology provider in the Philippine education sector. The products were strong. The brand was not keeping pace.

Through a complete repositioning process, new brand identity, and aligned marketing system, LisaTech evolved into one of the most visible smart classroom brands in Philippine education. The brand clarity that followed opened doors to institutional partnerships and recognition, including selection as a provider for an EU co-funded educational consortium.

Just Kinetics / WowTiger Philippines

Just Kinetics entered the Philippine market as the sole distributor of WowTiger Technology, a leading international solar panel manufacturer. The product quality was there. What was missing was a brand that could communicate confidence, credibility, and value in a competitive and price-sensitive market.

A complete brand foundation was built from the ground up: market positioning, visual identity, sales tools, and a marketing system designed to support both B2B and B2C conversations. The result was a brand that could compete not just on price, but on trust.

SG Global

S&G Global was formed through the merger of two established consulting organizations. Mergers create complexity: two different cultures, two different client bases, and two different market perceptions that need to become one.

The brand development process built a unified ESG identity from the foundation up, including positioning, visual identity, messaging architecture, and a communications system that gave the merged organization a single, credible voice in a demanding market.

About Big Impact Marketing Consulting

About Big Impact Marketing Consultancy Big Impact Marketing Consultancy is a boutique brand strategy and growth consultancy based in Makati, Philippines. The firm helps founders, business owners, and organizations strengthen their market position through brand strategy, market positioning, marketing systems, content strategy, website strategy, SEO, and visibility initiatives. Founded by strategist Chris Agliam, Big Impact specializes in helping businesses close the gap between the quality of their work and how they are perceived in the market. The consultancy works across industries including education, renewable energy, professional services, sustainability, healthcare, and growth-stage businesses preparing for expansion. Services include brand strategy, research and positioning, visual identity development, marketing planning, website strategy, SEO, content development, media visibility, and fractional marketing leadership. For more information, visit https://bigimpactstrategy.com.

Tuesday, 23 June 2026

Bescost Printing Joins VAST to Elevate Sales Excellence and Client Experience Nationwide

 

Bescost Printing is investing in Voicebox Advanced Sales Training (VAST) to sharpen consultation, inquiry handling, and end-to-end support—advancing from printing supplier to strategic brand growth partner for businesses across the Philippines.

The large-format printing and signage specialist will upskill client-facing teams to deliver faster response times, stronger communication, and seamless design-to-installation support—reinforcing its customer-first, cost-efficient, high-quality promise.

QUEZON CITY, Philippines — Bescost Printing announced its participation in Voicebox Advanced Sales Training (VAST), a strategic move to strengthen sales performance and elevate customer experience across its end-to-end printing and signage operations. With 10+ years in the industry and more than 8,000 completed projects nationwide, Bescost Printing has built a reputation for precision craftsmanship, fast turnaround times, and high-impact visual results. The company offers digital and offset printing, large-format printing, signage fabrication, laser engraving, and full design-to-installation support for brands of all sizes.

“Joining VAST is part of our commitment to serve clients better as demand grows,” said Jim Besinio, owner of Bescost Printing. “Beyond production quality, we are investing in how we listen, consult, and communicate—so every project moves smoothly from inquiry to installation.”

According to the company, the VAST program complements ongoing initiatives to streamline inquiry handling, strengthen internal systems, and enhance project management. This includes improving speed without compromising quality, creating clearer touchpoints throughout the customer journey, and reinforcing a customer-first approach at every stage of delivery.

Bescost Printing’s service model is designed for flexibility and scale—supporting small-batch orders to nationwide rollouts—while remaining cost-efficient and compliant. The company emphasizes dependable timelines, material durability, and expert consultation on design, placement, materials, and lighting to ensure each asset performs effectively in its intended space.

“As more businesses invest in storefront branding, indoor and outdoor signage, and event and marketing materials, clients need more than a supplier,” Besinio added. “They need a reliable partner who can align with business objectives and deliver consistent, measurable results.”

The company’s focus on continuous learning and professional development aligns with its mission to provide cost-efficient, high-quality printing solutions powered by advanced technology, skilled teams, and reliable on-time delivery. Its vision is to be one of the Philippines’ leading one-stop printing and signage partners—trusted by SMEs and multinational companies alike.

About Bescost Printing

Bescost Printing is the Philippines' premier large-format printing and signage company, known for its world-class output and people-first work culture. Based in Quezon City, Bescost serves businesses nationwide with store dress-up solutions, exterior signage, large-format printing, and full installation services. Bescost Printing does not just print — they transform businesses and build stories worth telling.


Bescost Printing Launches An All-In-One Construction and Retail Signage Solutions for PH Developers

  As infrastructure development and retail expansions surge across the Philippines, managing multiple print vendors for a single project has...